by Stewart Townsend | Jul, 2018 | Articles, B2B SaaS
Having the right channel partner really does start with finding people who are suitable for the job, and then making sure that they understand the business requirements that you have. The best and easiest way for you to find the right channel partners would be for you to make sure that you have a defined idea of your ideal partner, and then to make sure that you are vetting every prospective partner you have through your own partner profile.
by Stewart Townsend | Jul, 2018 | Articles, B2B SaaS
Identifying the right partner is quite possibly one of the most important tasks when setting up an indirect channel. Once you know who your partner is and you understand the criteria you have in place, you then need to understand their financial depth, their strengths, their interest in technical sales and even any experience that they have in marketing as well. Your decisions here will determine how successful your channel is for the future.
by Stewart Townsend | Jun, 2018 | Articles, B2B SaaS
Do you have an online business or work globally? This is a must-read report and I’ve summarised the key facts below. This is the Mary Meeker Internet Trend report for 2018
