You need a Referral Program for your B2B SaaS like Dropbox and you need it now
I get enquiries or asked all the time do I need to start building out sales through a third party? This can take a second to answer or a full hour-long conversation, but as with anything it’s your B2B SaaS business with a sales price point to the market, but the first question is why do you want to do this?
The conversation normally goes something like this:
‘Hi Stewart. we are growing sales through direct and it’s going well but now I have my Series A I need to spend that money to accelerate growth and I’ve been told that selling through third parties is a good thing to do…
Increase your B2B SaaS sales by building indirect sales
In Episode 184 I spoke with Stewart Townsend from Channelasaservice.com. Stewart helps SaaS-Software as a service companies increase sales by building indirect sales channels. Enjoy!
Show notes: Channelasaservice.com, Captain Tom Video, Henry Daas Episode, Support Misfits and Rejects on Patreon, Get a Misfits and Rejects T-shirt or Tank
Who got funded this week?
Here are some of the latest investments in startups this week.
GraphCMS, which is building a CMS for content marketing agencies, raises $2.7M Seed
B2B SaaS Companies – setup in Europe from the US?
So you are a B2B SaaS company and looking to grow your revenue outside of the US, looking out across the Atlantic you think let’s expand in Europe, how hard can that be…
A significant number of US-funded B2B SaaS companies have been successful in entering Europe and dominating their sector but not necessarily in every country, so what do you need to know as a B2B SaaS founder?
Are You In The Right Mindset To Start A B2B SaaS Channel Program?
Starting your own B2B SaaS channel program isn’t easy, to say the least and if you want to get the best result out of your marketing then you first need to make sure that you are in the right mindset to try and tackle all of the things that you need to do.
Take a look below to find out more.
Be Clear & Honest
It doesn’t matter whether you are trying to pitch a program that you have to your own internal team or whether you want to try and engage in a conversation with one of your partners