by Stewart Townsend | Oct, 2023 | B2B SaaS
Channel partnerships are a powerful tool for businesses seeking growth, as they allow for increased sales, access to new markets, and collaboration with expert partners. By forming strategic alliances with various types of channel partners, such as resellers,...
by Stewart Townsend | Oct, 2023 | B2B SaaS, Sell
The Software as a Service (SaaS) industry is experiencing rapid growth and innovation, making effective channel programs crucial for driving SaaS growth. Strategic planning and staying ahead of industry trends are essential for SaaS companies to thrive in a...
by Stewart Townsend | Oct, 2023 | B2B SaaS, Sell
The evolving role of resellers in the SaaS industry is a topic of increasing importance and interest, as their impact on the expansion narrative continues to evolve. As the SaaS industry expands and evolves, resellers play a crucial role in driving growth and reaching...
by Stewart Townsend | Oct, 2023 | Articles, B2B SaaS, Sell
Factual data shows that expanding internationally can significantly boost revenue growth for SaaS companies, with an increase of up to 13%. However, expanding into new international markets comes with its fair share of challenges. Cultural differences, language...
by Stewart Townsend | Oct, 2023 | Articles, B2B SaaS, Enable
When it comes to B2B SaaS companies, there is a growing interest in exploring whether channel partners can effectively serve as service partners. Partnering with channel partners can offer numerous benefits, including increased brand reach, improved sales narrative,...
by Stewart Townsend | Oct, 2023 | B2B SaaS
Channel sales process optimisation is a crucial aspect of business success, allowing companies to enhance their sales strategies and drive greater revenue. By regularly maintaining and updating the sales process, businesses can ensure it remains effective in the...
