WE’LL TAKE YOUR BUSINESS TO THE NEXT LEVEL
OUR SERVICES
We will become part of your team to build you a channel program, advise on how to target partners and provide the tools to recruit, acquire, train and generate leads through indirect sales.
PARTNER STRATEGY
Whether you want to research a B2B SaaS channel strategy or build new programs to accelerate digital transformation revenue, we’ll arm you with the winning channel strategies and programs that drive partner-led revenue.
PARTNER EVENTS
Whether you’re considering a round table, roadshow, seminar, conference, summit or webinar, we’ll tailor every aspect to best meet the needs of your partners.
We excel at delivering virtual summits.
PARTNER RESEARCH
PARTNER MARKETING PLANS
ENABLEMENT
TEAM
the process
We will become part of your team to build you a channel program, advise on how to target partners and provide the tools to recruit, acquire, train and generate leads through indirect sales.
review
- Consultation call to determine company challenges and processes.
PLANNING
- Plan what resources are required and overall strategy to get go.
ENGAGE
- Engaged with ourselves to build a mutual agreeable set of deliverables.
EXECUTE
- Move forward, execute and deliver against the plan.
WHAT SERVICES CAN we OFFER
Channel Strategy and Development
Building a channel partner program can ignite your sales efforts and drive substantial revenue growth. But, the challenge is ensuring that you have the right balance of quality and quantity, attracting partners with the right skills and expertise who can quickly scale and deliver your solutions to their customers.
Our services include:
- Channel strategy development
- Channel readiness evaluation (products/services, departmental and organizational resources, strategy, technology and resource infrastructure, partners, channel programs)
- Launch preparation and execution
- Channel interviews and collaborative marketing planning
- Partner communication and education
- On-boarding
Channel Events
Optimize your partner program with virtual events with your partners. Start to drive virtual summits that bring together a collection of your channel partners who can offer more than just selling licenses, focus them on educating your client base with their wide range of skills and services all brought together in an online summit that can be live or pre-recorded using our own partner summit platform.
Our services include:
- Build out a virtual summit project plan and timeline.
- Brainstorm agenda and event focus.
- Provide a plan of action to invite partners with speaking ideas.
- Customer outreach campaign and models.
- Live/Pre recorded moderator for the event over time period (Day/Week)
Partner Engagement
To successfully drive the revenue growth that you are looking for from today’s MSPs, CSPs, IT consultants and VARs, you must differentiate your company and your partner program by providing messaging, materials and training tailored to their individual and unique requirements.
Our services include:
- Individualized programs for vertical integration, line-of-business, decision makers and technologies
- Tiered channel programs based on partner commitments
- Targeted partner interviews to determine individual requirements and challenges
- Partner portal developmen
Channel Management
Once you’ve selected the perfect group of partners, the work has only just begun. Channel partners are focused on their customers, can be easily distracted, courted by your competitors, have the inadequate technical knowledge and limited marketing resources.
Our services include:
- Campaign development with partner participation
- Partner business planning
- Pre-sales support
- Partner to partner collaboration
- Go to market toolkit of white label sales content and templates including: blog posts, white papers and ebooks, webinars, training presentations, press releases, and more